A Brief History
Reese Watt graduated from DePauw University in 1988 and went on to work as an actuary for few years, and then as a financial advisor, and most recently as a software developer.
If the truth be told, Reese has always been a little lazy. At his various jobs, he would grow frustrated when asked to do a single task over and over again. It seemed to him that computers could do repetitive tasks better than humans. So he spent time developing computer programs that would automatically do those things that he was supposed to be doing. He claimed that this allowed him to concentrate on those tasks that computers can’t do, like having conversations with customers and understanding what their needs were.
These programs that Reese developed continued to grow in complexity. He began to share these programs with his fellow workers, who had some of his same issues. They were only too willing to use Reese’s programs to do many of their tasks for them. They justified this to themselves and to their bosses by claiming that they were actually doing their jobs better, and more efficiently, than they could have without Reese’s help.
Eventually, sometime in 2004, Reese was introduced to Fred Christen, the owner of Hallmark Stone near St. Louis, Missouri. Fred was a business owner who believed in the crucial importance of providing excellent customer service, but he happened to employ a set of employees who were growing tired of doing the same tasks over and over again. Fred had been looking for some way to reduce the burden on his employees and improve the customer service he offered. He agreed to hire Reese to develop a program that would help his employees do their jobs more efficiently.
Reese used his experience to create a wonderful solution for Hallmark Stone. Fred’s employees actually became more efficient and their customer survey scores steadily increased. Hallmark Stone continued to grow and serve their customers better and better.
Eventually, Reese decided to expand this solution to a wider market. He developed ActionFlow and is now offering this solution to businesses everywhere, helping them perform repetitive tasks with greater efficiency and improve their customer service.
If the truth be told, Reese has always been a little lazy. At his various jobs, he would grow frustrated when asked to do a single task over and over again. It seemed to him that computers could do repetitive tasks better than humans. So he spent time developing computer programs that would automatically do those things that he was supposed to be doing. He claimed that this allowed him to concentrate on those tasks that computers can’t do, like having conversations with customers and understanding what their needs were.
These programs that Reese developed continued to grow in complexity. He began to share these programs with his fellow workers, who had some of his same issues. They were only too willing to use Reese’s programs to do many of their tasks for them. They justified this to themselves and to their bosses by claiming that they were actually doing their jobs better, and more efficiently, than they could have without Reese’s help.
Eventually, sometime in 2004, Reese was introduced to Fred Christen, the owner of Hallmark Stone near St. Louis, Missouri. Fred was a business owner who believed in the crucial importance of providing excellent customer service, but he happened to employ a set of employees who were growing tired of doing the same tasks over and over again. Fred had been looking for some way to reduce the burden on his employees and improve the customer service he offered. He agreed to hire Reese to develop a program that would help his employees do their jobs more efficiently.
Reese used his experience to create a wonderful solution for Hallmark Stone. Fred’s employees actually became more efficient and their customer survey scores steadily increased. Hallmark Stone continued to grow and serve their customers better and better.
Eventually, Reese decided to expand this solution to a wider market. He developed ActionFlow and is now offering this solution to businesses everywhere, helping them perform repetitive tasks with greater efficiency and improve their customer service.
